Organizations are increasingly practicing data mining and data warehousing- data warehousing market consists of tools, technologies, and methodologies that allow for the construction, usage, management, and maintenance of the hardware and software used for a data warehouse, as well as the actual data itself. To discover patterns and trends in the data.
Purpose of research :
- To present the question to be researched and its importance
- To discuss the research efforts of others who have worked on related questions
- To suggest the data necessary for solving the question
Type of research : - Internal
- External
Research Firms Provide : - Centralized-location interviewing
- Focus group facilities
- Data-processing and statistical analysis capabilities
- Access to point of scale data
- Research provides you with the knowledge and skills needed for the fast-paced decision-making environment
- Search for knowledge through objective and systematic method of finding solution to the problem is research
- Systematic approach concerns generalization and formulation